Recent Projects
2025 - 2026
Baimės frontas — Visual Identity & Book Cover
Client: Vytautas Matulevicius
2026
Baimės frontas (Fear Offensive) explores how Russia uses disinformation and fear as instruments of information warfare, and how societies can build resilience against manipulation.
I developed a cohesive visual identity built around a high-contrast green-and-black palette, serif typography and a raw, abstract symbol. The system extends across the book cover, campaign materials and merchandise, creating a tense and distinctive visual language without resorting to literal military imagery.
I developed a cohesive visual identity built around a high-contrast green-and-black palette, serif typography and a raw, abstract symbol. The system extends across the book cover, campaign materials and merchandise, creating a tense and distinctive visual language without resorting to literal military imagery.
- Visual identity / Art direction / Book cover design
Created at Bosanova
I’m Justina Jokūbaitytė, a graphic designer and art director with a focus on branding and AI image-making.
I create visual identities built around a strong central idea, developing them into clear, cohesive systems with a distinct character. With a background in fine arts and media studies, I bring together conceptual thinking, visual instinct and close attention to detail.

Lately, I’ve also been working more in sportswear design—a direction that feels especially close to me, as sport has long been an important part of my life and I’ve always been drawn to its visual language. Last year, I developed the visual design for Audimas’ 2026 National Collection, and I’m currently working on the 2027 edition.

I’m currently Head of Design at Bosanova and available for select freelance collaborations.
Vilnius, Lithuania
EMAIL INSTAGRAM
Earlier Projects
2023 - 2024
The Animal of My Soul
Client: Eglė Žiemytė
2024
"The Animal of My Soul" is a family project inspired by a dream legend of magical animals that help people face challenges. Created by a designer mother and her two daughters, this hat collection combines style, warmth, and comfort. I collaborated on the visual identity, including branding, logo, and illustrations. Each element reflects the spirit of these soul animals, inspiring strength, connection, and self-discovery.
- Branding
- Logo
- Illustrations
The illustrations capture the magic and whimsy of the soul animals, blending fantasy with warmth and transporting viewers into a world of imagination and self-discovery.
- Logo
- Illustrations
The illustrations capture the magic and whimsy of the soul animals, blending fantasy with warmth and transporting viewers into a world of imagination and self-discovery.